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Tennis fans just have to see this!

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Tennis fans just have to see this! by Tree Elven on 26/08/2016
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Mercedes Benz makes Roger Federer the embodiment of tennis excellence through the decades, dexterously coupling his performance with their marque and taking some fun sideswipes at other tennis greats in a clever 2-minute spot. Great fun!

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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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British Airways offers the best of all worlds

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British Airways offers the best of all worlds by Tree Elven on 28/02/2017
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Mini-movie from British Airways featuring a Chinese family whose daughter comes to study in England. The airline flies the parents over for a surprise visit. Some interesting insights, and the ad's useful because it ends with a link to a practical travel guide via the popular Chinese app WeChat. The aim is to alleviate anxieties over language and culture barriers.

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Vaseline smooth lips

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Vaseline smooth lips by Tree Elven on 07/04/2016
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Mini-movie type of ad using a 'real story' about concrete lips to show the power of Vaseline. Bit overdone, but does have impact.

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Wear The Rose: a 90-second epic

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Wear The Rose: a 90-second epic by Tree Elven on 17/10/2019
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They say it takes only 90 seconds to overcome or change emotions like fear and anger. For sports fans, emotions have been running high worldwide for the Rugby World Cup 2019, being held in Japan. The host country's own national team ignited fans across the nation by getting to their first-ever quarter final. Meanwhile, the England squad, sponsored by telecomms provider O2, urged its fans to get behind them under the battle cries 'Wear The Rose' and 'Be Their Armour' in this 90-second epic showing Japanese-style armour being forged with England’s rose emblem for captain Owen Farrell and teammates Maro Itoje, Jonny May, Ben Youngs, Courtney Lawes and Elliot Daly. The epic style, honour challenges, and period battle kit are all SO on trend with popular TV series - do you think it works for the rugby arena?

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The finish line is never the end

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The finish line is never the end by Tree Elven on 08/10/2019
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Agree? This one-minute spot by Honda in anticipation of the 2019 Japanese Grand Prix slews sharply from animation to real life footage showing legends such as Richie Ginther, Ayrton Senna & Jenson Button, in a high-octane campaign flashing glimpses of the car-maker's rise to glory along the Formula One racing circuits since 1965. Got a Honda? This might just affect the way you feel when you next get into it!

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PlayStation Now: masterpieces and family favourites on demand

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PlayStation Now: masterpieces and family favourites on demand by Tree Elven on 02/10/2019
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When's it coming to Brazil, Hungary, Greece, is the question among the world's gamers. What is 'it'? The PlayStation on-demand function PS Now, that's what, featuring mighty gods, intrepid fortune seekers, hardened criminals and iconic PlayStation heroes. LIke the ad? Or just frustrated PS Now is not in your country yet?

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Wicking good jeans

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Wicking good jeans by Tree Elven on 30/09/2019
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Fast-paced ad from Levi's for their 'performance' jeans - made for our every move. The phrase 'moisture-wicking' caught our attention - hard to avoid if you're in the market for sports stuff, but what does it actually mean? Apparently clothing manufacturers are using tech and polyester to create garments that keep you dry even when you're sweaty, not to put too fine a point on it. Unlike cotton, which absorbs 7% of its weight in water, polyester only retains 0.4%, keeping your body and clothing a lot less damp. Anyway, now we've established that, what do we think of the ad? Does it inspire you to get up and get moving or are you content to take a more calm and cottony approach to life?

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