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A spot of Yuletide yearning for...
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If anyone can make guns, crime,...
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Ice cream shooting out of a man's jeans - hm, pretty weird!
Developed in Australia after im...
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Official Timekeeper Omega strikes gold itself with this visually striking blend of the physical and the whimsical to mark the Paris Games this summer. French rapper SDM wrote and performed his own original lyrics to the song 'Born to be a Legend' for the soundtrack for 12 Olympian athletes who are Omega ambassadors. The footage was captured in Paris itself, with the athletes filmed on green screen in other locati... Read More
Joyous ensemble effort from Jacquemus and Nike as Europe sprints, dances, bounces and kicks through a memorable summer of sport. With the Summer Olympics about to burst upon Paris, the lavish French fashion brand that was founded in 2015 by Simon Porte Jacquemus brings its uniquely exquisite touch to the physicality of athletic events in a collection that's bound to get both Jacquemus and sports giant Nike fans racing to scoop ... Read More
In rogue form. Fashion is one of the major industries grappling with the galloping developments of artificial intelligence (AI). We've seen robotic dogs on the catwalk (https://addvertising.org/robotics-get-that-dog-off-the-catwalk.) and now Berlin-based genertive AI animation / commercial creators The Dor Brothers have produced this 1'30" fashio... Read More
Is this a classic that will last beyond the current Euro 2024 football championship, or just another over-edited effort from sporting giant Nike? Players Vinicius Jr, Kylian Mbappe, Erling Haaland and Ronaldinho feature in a fast-paced series of intriguing behind-the-scenes images as they train through thick and think for the 'beautiful game. Household name NIke, perhaps best known for its 'Just Do It' slogan and simple swoos... Read More