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Tennis fans just have to see this!

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Tennis fans just have to see this! by Tree Elven on 26/08/2016
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Mercedes Benz makes Roger Federer the embodiment of tennis excellence through the decades, dexterously coupling his performance with their marque and taking some fun sideswipes at other tennis greats in a clever 2-minute spot. Great fun!

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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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Vaseline smooth lips

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Vaseline smooth lips by Tree Elven on 07/04/2016
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Mini-movie type of ad using a 'real story' about concrete lips to show the power of Vaseline. Bit overdone, but does have impact.

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Vegemite reveals how it's made....

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Vegemite reveals how it's made.... by Tree Elven on 01/08/2018
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Developed in Australia after imports of Britain's Marmite were disrupted by World War I, Vegemite is a food spread made from leftover brewers' yeast extract. #TastesLikeAustralia is the slogan for this one-minute spot, which features several well-known Oz personalities, including controversial ones. What do you think? Absolute rubbish, spot on, deliciously droll, just not to your taste? Have a look, have a think, have your say!

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Alex Morgan: "This team wins, everyone wins"

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Alex Morgan: "This team wins, everyone wins" by Tree Elven on 08/07/2019
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Rousing one-minute Nike ad marking the USA's win of the Women's World Cup in football 2019, featuring Alex Morgan. Inspiring or too 'political' in its message of breaking the glass ceiling?

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Is obesity the new smoking?

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Is obesity the new smoking? by Tree Elven on 04/07/2019
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It's a question being posed by Cancer Research UK in 2019 efforts to get government, the public, parents, teachers and the advertising industry aware of the danger of obesity and child obesity in particular. Although smoking is still the main cause of cancer, the number of UK smokers is in decline while obesity is on the rise, forming a significant factor in 13 cancers and outstripping smoking as the main cause of liver, kidney, ovarian and bowel cancer, says the leading charity. Critics accuse the campaign portraying obesity as the new smoking of fat-shaming. What do you think? Effective way to reach a broad audience that includes those responsible for public health, or a scaremongering gimmick about a growing public health problem? With children being brought up in a junk food environment, and public health services such as the NHS under pressure, is it right to tackle the obesity taboo with this kind of awareness programme?

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AA helps out Red Dwarf crew

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AA helps out Red Dwarf crew by Tree Elven on 01/07/2019
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British motoring association the AA brings on the humour to promote its digitally enhanced breakdown service, reuniting the crew of the successful comedy series 'Red Dwarf' in this Stellar Rescue, which highlights the app's function allowing AA members to report a breakdown at the touch of a button, pinpoint their exact location, and then track their mechanic on their phone. What do you reckon? Smegging good?

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Swiss cheese, countryside, and Coca Cola

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Swiss cheese, countryside, and Coca Cola by Tree Elven on 26/06/2019
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Soft drinks giant Coca Cola - famed for some of the world's zingiest, blingiest and buffest commercials - pushes the boat out with a new kind of story-telling in this short version of its Coke x Meals campaigns. Set in Berne, Switzerland, the ad highlights the simple joys of friendship and family, amid a wholesome country setting. What do you think? Yeah, that works, a cool Coke does go down well with fresh farm produce? Or come on, healthy eaters are not into your fizzy gut-rot? Or just enjoying the images of a truly good life which Coca Cola has always known how to illustrate so well?

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