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From deadpan to deadpool: Ryan Reynolds in Disney's 'Free Guy' trailer

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If anyone can make guns, crime,...
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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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Vegemite reveals how it's made....

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Developed in Australia after im...
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Vaseline smooth lips

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Mini-movie type of ad using a '...
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Nimo Planet: The world in your pocket, or lost horizons?

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Nimo Planet: The world in your pocket, or lost horizons? by Tree Elven on 18/05/2022
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This reality/virtual combination looks set to spark all kinds of reactions: chunky glasses that let you access up to six screens 'in thin air' when you pop them on, enabling you to work - or not - from anywhere. The Indian company says: "At Nimo, our vision is to create the world's best productivity computer that fits in the pocket and helps people to work from anywhere." The device in development promises much fo... Read More

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'Visible Emergency': Pfizer drives see-through ambulance through city streets

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'Visible Emergency': Pfizer drives see-through ambulance through city streets by Tree Elven on 11/05/2022
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Pharmaceutical giant Pfizer Mexico is behind this campaign, entitled 'Visible Emergency'. It promotes vaccination against respiratory diseases by using a see-through ambulance and actors enacting an emergency as it drives through the city. According to the US National Institues of Health: "vaccines are available to prevent two of the most common and most deadly causes of lower respiratory trac... Read More

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Dove tackles toxic teen beauty advice with 'Detox Your Feed'

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Dove tackles toxic teen beauty advice with 'Detox Your Feed' by Tree Elven on 29/04/2022
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Digital natives commonly report they'd rather 'insert dramatic event' than lose their 'smartphone. For the younger generations, digital devices represent the connection we all need. Increasingly, we see how they also represent disconnection as our gaze goes to the screen rather than staying present with our real-life surroundings. Some reports indicate that teenagers spend as long as seven hours a day on ele... Read More

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Guns Down America 'reviews' firearm in compelling campaign

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Guns Down America 'reviews' firearm in compelling campaign by Tree Elven on 25/04/2022
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"The Beretta 9mm has been used by the military and law enforcement for more than 30 years," says the caption for this video by gun reform organisation Guns Down America. "Check out what this classic gun can do." The ensuing footage presents what looks like a regular 'unpacking' or review of a product, with the presenter adopting an upbeat, interested and interesting tone as she runs through the perceived 'advan... Read More

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What’s up with Menopause
and the taboo that surrounds it?

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