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A spot of Yuletide yearning for...
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If anyone can make guns, crime,...
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Ice cream shooting out of a man's jeans - hm, pretty weird!
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What's not to like? After all, kittens and cats can still break the internet, and this particular campaign for the new hybrid Peugeot 308 model is gaining applause for its side-stepping of AI. An extended metaphor which interprets cars as kittens or cautious cats, and the new vehicle as a fully developed, highly confident lion, the ad uses a model city and real felines using it. As cat-lovers will know: “You need to be ... Read More
Asked and answered in this Super Bowl 2026 commercial from tech giant Amazon. It takes a cheeky sideswipe at many people's fears that the rampant development of artificial intelligence (AI) could lead to the diminishing of the human experience, and even the end of the human race as we know it. The 'catastrophising' technique reflected in this ad deftly dismisses such profound issues as laughable through the nicely judged performanc... Read More
US actor John Krasinksi, of action-packed 'Jack Ryan' fame, brings his comedic ('The Office') skills to a regular car trip with a friend that turns into a high-octane chase. Involving all kinds of action movie vehicles, tricks, and situations, the one-minute footage makes gentle mockery of such entertainment, all in the cause of promoting the new Palisade model from South Korean automaker Hyundai. Does the pacey parody and s... Read More
Lovers of beer and quirky ads will be hoping - and be right - that it signifies 'The Most Interesting Man® in the World'. The slogan accompanied a series of hit ads for Mexican brew Dos Equis, and has recently spawned a plethora of AI knock-offs and 'tributes', a trend which has perhaps triggered a response to reclaim the magic. The original 2006 protagonist was played by US actor Jonathan Goldsmith, who was replaced by a younge... Read More