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Robbie Williams looks at the past for The Christmas Present

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A spot of Yuletide yearning for...
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From deadpan to deadpool: Ryan Reynolds in Disney's 'Free Guy' trailer

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If anyone can make guns, crime,...
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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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Vegemite reveals how it's made....

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Developed in Australia after im...
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'Chicken Neck' and other summer hit symptoms

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'Chicken Neck' and other summer hit symptoms by Tree Elven on 08/07/2024
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Catchy little number from Spotify Italy to promote its Estate 2024 playlist. The Swedish audio streaming and media service uses a new music cover of the Raffaella Carrà hit 'Pedro' to run us through some familiar scenarios of what we look like to others when we're immersed in our own little listening world. The moves and shakes will amuse many - we've all seen or sat next to that person in that moment as they exhibit symptom... Read More

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AI: Artificial intelligence hits the runway

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AI: Artificial intelligence hits the runway by Tree Elven on 09/07/2024
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In rogue form. Fashion is one of the major industries grappling with the galloping developments of artificial intelligence (AI). We've seen robotic dogs on the catwalk (https://addvertising.org/robotics-get-that-dog-off-the-catwalk.) and now Berlin-based genertive AI animation / commercial creators The Dor Brothers have produced this 1'30" fashio... Read More

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Menopause Mode applies 'affectionate intelligence' to common symptom

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Menopause Mode applies 'affectionate intelligence' to common symptom by Tree Elven on 03/07/2024
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Hot flashes are a common symptom of menopause, and can be very uncomfortable while they last, as well as disrupting sleep considerably - which as we all know can have negative impacts on the day ahead. What do you think of this promotion for a night-time solution that combines a smartwatch app with an artificial intelligence (AI) air-conditioning response? The South Korean conglomerate behind it is L... Read More

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Jasmine Joyce, Celia Quansah, Ellie Boatman illustrate how 'Strong Is Beautiful'

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Jasmine Joyce, Celia Quansah, Ellie Boatman illustrate how 'Strong Is Beautiful' by Tree Elven on 03/07/2024
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Lingerie brand Bluebella teams up with Olympic rugby hopefuls Jasmine Joyce, Celia Quansah and Ellie Boatman in this striking ad titled 'Strong Is Beautiful'. The young women say they took part because there are still perceptions such as that the strong female form is not feminine, and they want to help girls get past that kind of pre-conceived notion. What do you think of the campaign? "The... Read More

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What’s up with Menopause
and the taboo that surrounds it?

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