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A spot of Yuletide yearning for...
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If anyone can make guns, crime,...
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Ice cream shooting out of a man's jeans - hm, pretty weird!
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India's digital commerce platform Flipkart is 'settling an old score' this Independence Day by inviting customers to 'loot the British Raj'. It turns out to be a play on words to promote their Freedom Sale at this peak shopping season: the ad makes cheeky allusions to the British Empire but is actually reaching out to people called Raj who live in the UK. Flipkart 'loots' them by dropping Freedom Sale discount codes in the comments of their Instagram posts.
Most of us will have heard of luxury French fashion designer Christian Dior. Fewer will know about his younger sister Catherine, a Resistance fighter in World War II who survived concentration camps and went on to dedicate her life to cultivating flowers for the Dior fragrances. After the war, Dior brought in the revolutionary 'New Look', defined by lavish, opulent designs that broke away from wartime fabric rat... Read More
Luxury Italian automaker Ferrari gives a glimpse into some of the other activities it drives via its foundation and social programmes. Founder Enzo Ferrari left school early to work in his father's metal workshop, and in adult life became a strong proponent of technical training, founding a technical school in Maranello in 1945 dedicated to his son Dino. His legacy in this area as well as in the world... Read More
In this two-minute footage, Hong Kong Chinese singer / actor Eason Chan takes us through everyday vignettes illustrating various life challenges we can all relate to, to promote insurance company Prudential. Cultural aspects such as the parenting approach known as 'tiger moms' may come across differently in the West than in the Asian market they are intended for. The basic premise is about trust: as Prudential Sin... Read More