A voting platform where you can have your say on the quality of today's advertising
CLUB   |     |   Sign up

Turtles: Wild Africa Fund highlights menace of illegal poaching

Hqdefault
Turtles: Wild Africa Fund highlights menace of illegal poaching by Tree Elven on 25/05/2023
  • Amusing
  • Creative
  • Informative
  • Controversial
  • Amusing
  • Creative
  • Informative
  • Controversial
Current Rating
201 views
Your Rating

What do you think of this campaign, which uses a sea turtle made of a balloon to illustrate the threats this endangered species faces? If you've ever released a sea turtle hatchling into the ocean, you will already have a sense of the almost overwhelming odds the tiny creatures face - only about 1 in 1,000 typically survive to adulthood. According to environmental organisation Oceana: "Sea turtles have played vital roles in maintaining the health of the world's oceans for more than 100 million years. These roles range from maintaining productive coral reef ecosystems to transporting essential nutrients from the oceans to beaches and coastal dunes." Overfishing, pollution and climate change pose severe threats to the health of our oceans.Today, all seven remaining species of sea turtle are classified as endangered or threatened by the International Union for Conservation of Nature (IUCN). Poaching for their eggs, meat, and shells, along with drownings in fishing nets, are some of the threats that they face. Does the use of balloons get the point across effectively without the kind of gore and horror we might otherwise turn away from? The campaign highlighting the threat to endangered species from illegal poaching is by newly launched conservation organisation Wild Africa Fund. The Fund is setting out to create one of Africa’s largest ever awareness programmes to encourage African citizens to protect and promote their unique wildlife heritage and to drive positive support for wildlife conservation.

Keywords: Wild Africa Fund, sea turtles, marine wildlife, endangered species, illegal poaching, wildlife poaching, Africa environment, Peter Knights OBE, Grey London

Comments

Get our newsletter and nothing else! No spam or third party mailings.