A voting platform where you can have your say on the quality of today's advertising
CLUB   |     |   Sign up

Shawn Mendes Dancing in the Dark for Tommy Hilfiger

Hqdefault
Shawn Mendes Dancing in the Dark for Tommy Hilfiger by Tree Elven on 27/06/2022
  • Amusing
  • Creative
  • Informative
  • Controversial
  • Amusing
  • Creative
  • Informative
  • Controversial
Current Rating
179 views
Your Rating

Canadian pop singer/songwriter Shawn Mendes, 23, steps out in some big boots to fill with this cover of Bruce 'The Boss' Springsteen's classic - aren't all his tracks classics? - 'Dancing in the Dark'. Fans of Mendes, who's built quite a reputation for covers, won't have any complaints, and neither will the non-music buffs - he looks just as skilled with the 'uncovers' revealing a ripped bod in this 1'14" spot. It's part of the 'Classics Reborn' series for Tommy Hilfiger, the lifestyle clothing brand known for capturing the American 'preppy' look, defined as 'typical of a pupil or graduate of an expensive prep school, especially with reference to their neat style of dress'. Even if you're a hardcore Springsteen fan who thinks the original track (see The Boss deliver it here back in 1979: https://youtu.be/129kuDCQtHs) is unbeatable, you may find yourself dancing to this fresh interpretation. Many viewers have been clamouring for the Mendes version on music delivery platform Spotify. The brand itelf says of this new campaign: "As the pioneer of prep, Tommy is reimagining this classic style that’s currently captivating the fashion world. We’re uplifting a new generation and tossing aside gender and cultural customs, and creating a new preppy code. ‘Prep, for all’ is the mantra that’s woven into this season’s collection." What's your verdict, preppies?

Keywords: Tommy Hilfiger Classic Reborn, Shawn Mendes for Tommy Hilfiger, Shawn Mendes covers, Shawn Mendes commercials, fashion ads, Dancing in the Dark cover Shawn Mendes

Comments

Did you say "buff"?
Imogen Smith at 01/07/2022 14:11

Get our newsletter and nothing else! No spam or third party mailings.