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Pyjamas to suit the working from home era

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Pyjamas to suit the working from home era by Tree Elven on 01/03/2021
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  • Amusing
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  • Informative
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While boardrooms stood empty and acres of offices echoed silence well into 2021 as a result of the COVID-19 coronavirus situation, we dealt with the resulting #wfh (working from home) Zoom 'n' boom in different ways. Some were early adopters of upscale backdrops for video calls from interiors experts Farrow & Ball; others thankfully plucked out the shellsuits for all-day, everyday use; and others sat rigidly at makeshift desks in their customary business attire to keep spirits and activity high. Whatever your personal response if you've been in the wfh cohort when your job normally requires smart apparel, the fact is that sales of 'loungewear' boomed during COVID. Japanese company Aoki embraced the tendency with a practical new line of 'pyjama suits' developed to... but why are we doing all the talking? Check out the 1.30" ad and see what you think of the line they take! Meanwhile, as reported by The Guardian (link at end), another Japanese company took the approach of creating tongue-in-cheek 'WFH Jammies', whose upper parts look like business shirts for the screen-visible level, with homewear as the rest of the garment. https://www.theguardian.com/fashion/2021/feb/28/pyjama-suits-are-next-big-thing-as-formal-wear-is-hit-under-covid

Keywords: Aoki pyjama suits, Syota Akita, Aoki Holdings, Japanese pyjama suits, working from home clothes, business homewear, loungewear for business meetings, getting dressed for wfh

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