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McDonalds stirs debate with dad-son ad

McDonalds stirs debate with dad-son ad by Tree Elven on 23/05/2017
  • Amusing
  • Creative
  • Informative
  • Controversial
  • Amusing
  • Creative
  • Informative
  • Controversial
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Got a very mixed reaction - what do you think? Sensitive portrayal of how small things comfort us in our loss, or cynical 'griefsploitation'?

Keywords: Leo Burnett London, McDonalds dead dad ad, withdrawn commercials, using bereavement in ads, griefsploitation

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