Gucci homage to Kubrick for Exquisite Fall 2022

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Check it out, fashion and film aficionados! Italian luxury brand Gucci attracts almost as much attention with its visually stunning ads as with its wearable creations. The #ExquisiteGucci Fall 22 collection draws inspiration from a series of iconic films by the late, celebrated sculptor of genres US film director Stanley Kubrick ('A Clockwork Orange', 'A Space Odyssey', 'Eyes Wide Shut'). Gucci's creative director Alessandro Michele says: “I’ve always been charmed by cinema. For its power to tell stories that can probe human adventure and its drift..... I’ve always imagined my collections as films able to convey a cinematography of the present: a score of stories, eclectic and dissonant, that can sacralize the human and its metamorphic ability.” Does the new campaign fulfil the Exquisite Gucci promise?

Keywords: Gucci Fall 2022, Exquisite Gucci, Stanley Kubrick homage in ads, Alessandro Michele, luxury fashion ad campaigns, fashion film