DyslexAI: Virgin teams up with Made By Dyslexia to empower Dyslexic Thinking

What do you make of this campaign backed by Virgin founder Richard Branson and global charity Made By Dyslexia? The idea is to illustrate that while the rise of artificial intelligence (AI) is remarkable, it's nonetheless just a useful tool to move businesses forward. "There is another tool out there that can innovate in a way AI can’t," says the campaign: "Dyslexic Thinking." Check out the footage and have your say on the DyslexAI campaign, which calls upon every workplace across the world to commit to empowering Dyslexic Thinking. Made By Dyslexia points out that while tech and AI can take over a lot of gruntwork - and sometimes tasks we'd rather do ourselves - "they can't replace sought-after soft skills like innovation, lateral thinking, complex problem solving and interpersonal skills, which are dyslexic thinking skills".

Keywords: Virgin DyslxeAI, Made By Dyslexia, dyslexic thinking, business skills, Richard Branson dyslexia, FCB Inferno