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Britain's local pubs urge us to sign the pledge

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Britain's local pubs urge us to sign the pledge by Tree Elven on 06/07/2021
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Bound to strike a chord with many of us, this short film was shot in a wide range of real pubs around the UK to motivate people to pledge their support for pubs and brewers which have had a difficult 18 months as a result of COVID-related lockdowns. Britain's Beer Alliance said: "Pubs are shorthand for public places - a space for everyone. They are the original social network & still the best. They contribute to our culture, our emotional wellbeing and our way of life, which is why it’s so important for government to invest in our Britain’s pubs and breweries y so that they can continue to serve their communities.” What do you think of the campaign? Does it motivate you to sign the pledge? The idea is to keep up pressure on the government to cut beer duty, reform VAT for pubs and lower business rates.

Keywords: Britain’s Beer Alliance, UK pubs, keep local pubs alive, Long Live The Local: That Special Feeling, Havas London

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