A biteful of New York in Britain

British bagel lovers will likely enjoy this light-hearted and relatable 30-second commercial from market-leading brand New York Bakery - No 1 in the UK. “We know that great food has the power to transport us," says the Bakery - and who'd disagre with that sentiment? "With ‘Bakes You There’, we’re showing how even a simple moment wherever or whenever it happens can spark a little escapism. This campaign captures that idea with warmth, bringing the bold spirit of New York to everyday life here in the UK.” Agree or disgree?

Keywords: New York Bakery ‘Bakes You There’, bagels in Britain, Recipe agency