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Gucci and the glitterball

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Gucci and the glitterball by Tree Elven on 13/02/2020
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  • Creative
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  • Amusing
  • Creative
  • Informative
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Italian luxury brand Gucci recreates a Seventies dance floor in this psychedelic scene showing off some of its prime articles and the fashionistas chasing them- and each other - down both on and off the floor. Glitterballs galore in the one-minute funk-fest. What do you think of it? Valued at over US$12 billion, with annual revenues approaching $300 million, Gucci accounts for about 80% of luxury group Kering's profits, and is renowned for its creatively surprising ads.

Keywords: Gucci, GG Psychedelic, Jordan Hemingway, luxury fashion, Kering, Alessandro Michele, Psychedelic

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