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Emma Thompson tells a chilling children's tale

Emma Thompson tells a chilling children's tale by Tree Elven on 13/08/2018
  • Amusing
  • Creative
  • Informative
  • Controversial
  • Amusing
  • Creative
  • Informative
  • Controversial
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Palm oil is present in a surprising number of everyday products, but its production is wreaking havoc through deforestation. British actress Emma Thompson, an ambassador for the environmental organisation Greenpeace, and star of movies including 'Nanny McPhee', 'Harry Potter', 'Beauty and the Beast' and the upcoming 'The Voyage of Doctor Doolittle', brings her narrative talents to this apparently playful children's tale in rhyme. The tone turns as the story unfolds. Fairy-tales are traditionally stories of suffering with a happy ending - let's hope it's not just the children whose future is at stake who are listening, but everyone who can help change this narrative. One person who has already done so is Richard Walker, managing director of Iceland supermarkets, who hit the headlines earlier this year by announcing that the chain had banned the use of all palm oil in the products on its shelves. https://addvertising.org/iceland-uses-borneo-to-illustrate-decision-to-ban-palm-oil

Keywords: Palm oil deforestation, orang-utans declining populations, rainforest, environment, Greenpeace, Mother agency, Emma Thompson

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