A voting platform where you can have your say on the quality of today's advertising
CLUB   |     |   Sign up

Does boy get girl? And/or the cash? It's a lottery!

Does boy get girl? And/or the cash? It's a lottery! by Tree Elven on 16/11/2017
  • Amusing
  • Creative
  • Informative
  • Controversial
  • Amusing
  • Creative
  • Informative
  • Controversial
Actual Rating
265 views
Rate it!

Spain's Christmas lottery El Gordo - The Fat One - has been running since 1812. With 2.5 billion euros up for grabs, including a jackpot round the 750-million mark, individuals,families, companies and communities across the country - even those who don't gamble the rest of the year - will be galvanised to pitch in for at least a share of a ticket. Like the UK's John Lewis Christmas ad, the El Gordo campaign is eagerly awaited, and this year's has been directed by acclaimed director Alejandro Amenábar, who says his films are about questions. The full version of this 3'31" ad is nearly 20 minutes long. See what you think and vote/comment!

Keywords: Leo Burnett Iberia, Spain's national Christmas lottery 2017, anuncio el gordo 2017, ad for el gordo 2017

to comment

Comments