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Cars and triathletes - a good comparison?

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Cars and triathletes - a good comparison? by Tree Elven on 17/01/2019
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Japanese automaker Nissan's luxury wing, INFINITI, has put out this aspirational/inspirational ad visually aligning top triathletes Emilie Morier, Maurice Clavel and Gordon Benson and their range of Intelligent All-Wheel Drive (AWD) vehicles. What effect does it have on you? Do you identify with being part of a vehicle that can handle tough conditions, or is the comparison a stretch too far?

Keywords: INFINITI AWD range, intelligent driving, TMW Unlimited, Emilie Morier, Maurice Clavel, Gordon Benson, car ads

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